Ever Wondered Why Some Art Becomes Iconic? Here’s Why.

What Makes an Artwork Iconic?
Some artworks do more than just decorate a wall space — they connect in a deeper way and stay with us. They provoke thought, stir emotion, and even shape the way we see the world. But what is it that makes certain artworks iconic? Why do some pieces stand the test of time, while others quietly fade into… the wall?
In my day-to-day work, I am always considering the impact art has on its audiences. Recently, someone asked me what I believe makes an artwork timeless and iconic. At first, my mind went straight to the aesthetics of famous pieces from the past but I couldn’t help spiralling deeper into thought about conceptual aspects. What really makes certain artworks unforgettable? In my opinion, here are some of the key reasons:
1. They move us.
Great art creates an emotional connection. Whether it’s joy, sadness, awe or reflection, the best pieces make us feel something — and that feeling lingers.
2. Their meaning evolves.
Iconic works are open to reinterpretation. They don’t give everything away at once and there’s always something extra to see. You can return to them again and again, each time noticing something new or seeing them in a different light. They remain relevant, thought-provoking and alive in conversation too.
3. They shift our perspective.
Some artworks are game changers. They challenge our thoughts, introduce new techniques, or present familiar themes in fresh unexpected ways. I love it when a piece makes me look twice at the world (and art itself).
4. They resonate broadly.
Timeless art often taps into something universal. Whether it speaks to love, beauty, loss, strength or joy — it connects with a wide range of people across time, cultures and generations.
Featured artwork on the cover of this article and on our recent Instagram Post @kab.gallery : “Valley of Trees” by Penelope Oates
A beautiful example of this is Valley of Trees by Australian artist Penelope Oates. This stunning 120cm round artwork, available now at KAB Gallery Terrigal, embodies everything I love about iconic art. With its intricate line work and layered textures, it draws viewers in and invites deep contemplation. It’s bold and emotive, yet dreamy— an artwork that continues to unfold the more time you spend with it.
If you’re searching for a piece that holds lasting meaning and makes a powerful impact in your space, Valley of Trees is a brilliant example of timeless, collectable Australian art.
→ View the artwork now at KAB Gallery Terrigal or contact us to arrange a private viewing.
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